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Author: J. D. Tracey-White
Publisher: Food & Agriculture Org.
Keywords: identification, survey, guide, infrastructure, linkages, urban, marketing, rural
Number of Pages: 116
Published: 2005
ISBN-10: 9251053871
ISBN-13: 9789251053874

By 2030, 60 percent of the world's population are expected to be living in urban areas. Population growth is not solely in larger metropolitan centres - the mega cities. The numbers of small and intermediate-sized urban centres are also increasing and have an important role as links in the marketing system. This guide provides a simplified aid to understanding the physical implications of marketing linkages, based on a regional planning approach. The guide provides a simple planning methodology and framework that focuses on the issue of linking farmers to market outlets for their produce parti

Author: Bliss Brown
Publisher: Applewood Books
Keywords: marketing, fruit, modern
Number of Pages: 314
Published: 2009-01-01
ISBN-10: 1429014644
ISBN-13: 9781429014649

"Bliss Brown's 1916 volume is a complete source of information on the marketing, packaging, and transportation of fruit for sale."

Authors: Stefan Engeseth, Jan Cederquist,
Publisher: Stefan Engeseth Publishing
Keywords: sense, business, common, creative, marketing, detective
Number of Pages: 180
Published: 2001-10
ISBN-10: 9163113899
ISBN-13: 9789163113895

?In his book Detective Marketing, Stefan has succeeded in creating what we always strive for: simplicity, clarity, perfection. Using simple, yet thought-provoking examples, he manages to inspire both creativity and clear-sightedness. His hypothetical cases use humor to tickle the imagination and to shed new light on the role of common sense in marketing and communications.? Claes Andreasson, Director, Absolut Akademi, The Absolut Company ?Stefan Engeseth crackles with energy in his book Detective Marketing. He?s not afraid to think differently and he does so with the authority of long practic

Author: Abhinandan K. Jain
Publisher: IDRC
Keywords: information, librarians, professionals, primer, services, products, marketing
Number of Pages: 483
Published: 2000-01-01
ISBN-10: 0889368171
ISBN-13: 9780889368170

Library and information sciences are experiencing a period of radical change. Today, just as businesses must compete for survival, growth, and market space, librarians and information professionals must assume a more proactive role to cope with increasing competition. This new demand presents a number of unanswered questions. What is the nature of this competition? How can libraries attract alternate sources of funding when public sponsorship and government spending are at a low ebb? What are some strategies for expanding the customer base and fulfilling customer requirements and expectations?

Author: Bernard L. Ungar
Publisher: DIANE Publishing
Keywords: public, awareness, widespread, raised, campaign, dollar, coin, marketing, new
Number of Pages: 52
Published: 2003-08-01
ISBN-10: 0756735343
ISBN-13: 9780756735340

If the public uses the dollar coin rather than the dollar note, the gov't. could save up to $500 million annually. This report studies the U.S. Mint's marketing program for the Sacagawea dollar coin. The report: describes the Mint's new dollar coin marketing program costs, the contracts and promotional programs in which the Mint engaged, and the revenues that were generated; assesses the barriers the Mint may face in increasing the public's use of the new dollar coin; describes the Mint's future plans to promote the new dollar coin and the extent that these plans address the barriers; and asse

Author: Joseph H. McKinley
Publisher: DIANE Publishing
Keywords: new, federal, tobacco, law, restrictions, marketing, brands, inc, legal, judgment, commonwealth
Number of Pages: 47
Published: 2010-10
ISBN-10: 1437927718
ISBN-13: 9781437927719

The opinion and order of U.S. Dist. Judge Joe McKinley Jr., U.S. Dist. Court, which overturns two of the marketing restrictions in the new fed. tobacco law. Several tobacco makers sued in 8/09 to block the restrictions. Judge McKinley agreed that the ban on color and graphics in labels and advertising that children might see intruded too broadly on commercial free speech. Judge McKinley did uphold the authority of the FDA to restrict tobacco marketing, as well as a specific provision which requires new, graphic warning labels to cover the top half of cigarette packages. In fact, he upheld most

Author: Dan Hollings
Publisher: Dan Hollings, Marketing
Keywords: tips, marketing, twitter
Number of Pages: 110
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