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Author: Newt Barrett Joe Pulizzi
Publisher: LULU
Keywords: customers, content
Number of Pages: 100
Published: 2007
eBookDB-ID: ML00146141

The eBook, Get Content.Get Customers., is designed as a concise & practical guide to the brand new world of content marketing. It’s an abbreviated version of their 2008 print version, to be released in early 2008.Readers can expect to learn the following: 鈥he 3 reasons traditional marketing isn鈥檛 working鈥ontent marketing is the biggest industry you鈥檝e never heard of鈥hat content marketing really is and why it is important鈥hy you must now think like a publisher today鈥he 11 biggest benefits of content marketing鈥he seven deadly sins of content marketing
902

Author: Martin E. Orland
Publisher: DIANE Publishing
Keywords: national, education, goals, panel, report, students, creating, standards, american, promises
Number of Pages: 81
Published: 1993-06
ISBN-10: 0788141813
ISBN-13: 9780788141812

Discusses standards for goals 3 & 4 of the technical planning group on the review of education standards. Contents: content standards; subject-specific content standards; state content standards; performance standards; challenges for NESIC; & responding to public concerns. Appendices: national content development projects; setting standards in other countriesÓ; statement on voluntary national education content standards, & more.
8381

Author: Herkko Hietanen; Ville Oksanen; Mikko Valimaki
Publisher: Turre Publishing
Keywords: business, policy, law, content, created, community
Number of Pages: 127
Published: 2007-01-12
ISBN-10: 9529983409
ISBN-13: 9789529983407

From Wikipedia to YouTube, community created content has created a lot of buzz. In this book, a trio of Finnish lawyer-activists and scholars Herkko Hietanen, Ville Oksanen and Mikko Vaelimaeki summarize the law, business and policy of community created content. The authors teach and research technology law at Finnish universities. In addition, their law firm Turre Legal has consulted numerous clients on open content licensing and related issues.
167

Author: Wayne A. Jansen
Publisher: DIANE Publishing
Keywords: national, institute, standards, technology, recommendations, code, active, content, mobile, guidelines
Number of Pages: 62
Published: 2010-01
ISBN-10: 1437916996
ISBN-13: 9781437916997

The private and public sectors depend heavily upon info. tech. systems to perform essential, mission-critical functions. As existing technology evolves and new technologies are introduced to provide improved capabilities and advanced features in systems, new technology-related vulnerabilities often arise. Organizations implementing and using advanced technologies must be on guard. One such category of technologies is active content, which refers to electronic documents that can carry out or trigger actions automatically without an individual directly or knowingly invoking the actions. Exploits
4449

Author: Bill Heniff
Publisher: DIANE Publishing
Keywords: information, historical, resolutions, budget, congressional
Number of Pages: 42
Published: 2010-08
ISBN-10: 1437930069
ISBN-13: 9781437930061

Contents: (1) Introduction; (2) Formulation and Content of the Budget Resolution: Formulation of the Budget Resolution; Content of the Budget Resolution; Number of Years Covered by the Budget Resolution; (3) Consideration and Adoption of the Budget Resolution; Amendments to the Budget Resolution: Amendments in the House; Amendments in the Senate; Timing of Action on the Budget Resolution. Appendix: Modifications to the Procedures and Requirements Pertaining to the Formulation, Content, and Consideration of the Budget Resolution. Charts and tables
20944

Author: OECD
Publisher: OECD Publishing
Keywords: film, video, industries, evolution, content, digital, movies, remaking
Number of Pages: 132
Published: 2008-05-05
ISBN-10: 9264043306
ISBN-13: 9789264043305

Film and video products take a huge variety of forms from modest training or promotion audio-visuals to blockbuster feature films that earn very large amounts of money from worldwide distribution. Production and distribution for any film or video product involve an extremely wide array of commercial interests often with quite different strategies. This study focuses on commercial entertainment products and production and distribution of films and television programs. It analyses the impact of digital content creation, distribution and use on value chains and business models of the film and vid
52152

Author: Barry Leonard
Publisher: DIANE Publishing
Keywords: proceedings, conference, risk, cyber
Number of Pages: 158
Published: 1998-12-01
ISBN-10: 0788174525
ISBN-13: 9780788174520

Contents: internet policy workshop; filtering & blocking--access denied!; acceptable use policy; monitoring employee internet activity; building internet policies that are personalized” to your organization; legal liability & the corporate internet; corporate web page risks; loss prevention tools for the corporate internet; content rating systems; electronic mail: ownership & privacy; the internet invaders: avoiding viruses, trojans & hostile programs; internet content control: legislation or self-regulation?; betting on the public pipeline: using the internet for corporate communications; &
40429
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